Innovating Email List Marketing

As 2011 comes to a close, it is time to reflect on the past quarter.  Over the last few months, several exciting developments have played out at Marketfish.  Here are the highlights: We moved into our new office, located in Herald Square, New York City.  This move places us in the heart of the marketing [...]

direct marketing, email marketing, lead generation, list marketing, Marketfish, third party marketing listsHide

At Marketfish, it’s our mission to connect advertisers with their target audience.  To facilitate this, we’re constantly adding lists of high-quality data to our platform.  In that vein, we’d like to welcome the Financial Media Group database to Marketfish. The Financial Media Group database is a comprehensive listing of every licensed professional in the US [...]

direct marketing, Financial Media Group, lead generation, list marketing, Marketfish, third party marketing listsHide

With the industry fresh off the heels of DMA 2011, there’s no better time to put together my thoughts about the show and comment on the direction I see direct marketing heading. First of all, it was a very exciting show.  There really is no other place on the planet where direct marketers can meet [...]

direct marketing, DMA, email marketing, Infogroup, Marketfish, technology, trade showHide

Attention marketers: It’s safe to come back in the water! If there’s one question we’re familiar with its “Isn’t sending third-party emails spam?” In the case of Marketfish, the answer is a resounding no. Why? Because we hate spam ourselves…but we still think third-party emails are a valuable marketing tool. So when we started this [...]

direct marketing, email list rental, lead generation, spam-free, spam-proofHide