Catch of the day

The Power Of Testing: 3 Simple Rules To Make The Most Of List Rentals The secret to successful list marketing is good testing. Unfortunately, many companies aren’t sure how to test effectively. They simply rent a list of prospects, send out their email to everyone on that list, and wait for the results. When their [...]

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Ah, summertime. Get-aways to the ocean, picnics, back-yard games with the kids, and sizzling summer sales. Everyone these days is looking for a bargain. Occasionally you’ll see stores advertising, “Water Damage: Everything Must Go”. Only the heartiest of consumers will wade in, looking for that diamond in the rough at a great price. But caveat [...]

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And the lists just keep on coming! Please welcome American Biotechnology Laboratory & American Laboratory to the Marketfish family! About American Laboratory: American Laboratory is a practical resource for analytical chemistry laboratory solutions for chemists and life scientists with interest in the application of modern scientific instrumentation for the practice of analytical/bioanalytical chemistry, basic research, applied spectroscopy, petrochemicals, and [...]

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You’re a savvy marketer who has a million other marketing efforts in the mix-so it’s a great time to add one more, right? Right! Why add another service to your already-rich mix of SEM, social media, banner advertising, and PPC? Those marketing fields are all great, but list-based email marketing campaigns have a few unique [...]

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Attention marketers: It’s safe to come back in the water! If there’s one question we’re familiar with its “Isn’t sending third-party emails spam?” In the case of Marketfish, the answer is a resounding no. Why? Because we hate spam ourselves…but we still think third-party emails are a valuable marketing tool. So when we started this [...]

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