Catch of the day

And the lists just keep on coming! Please welcome American Biotechnology Laboratory & American Laboratory to the Marketfish family! About American Laboratory: American Laboratory is a practical resource for analytical chemistry laboratory solutions for chemists and life scientists with interest in the application of modern scientific instrumentation for the practice of analytical/bioanalytical chemistry, basic research, applied spectroscopy, petrochemicals, and [...]

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In the past it used to be so easy.  TV ads about us. Radio ads about us. Direct email about our offers. Talking about us got us a lot of business. Those days are over. Let’s take your email communications with your target audience. How many of your  email newsletters including valuable, relevant information specifically [...]

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I know what you are thinking. List marketing is like sushi because sushi is the best food in the world and list marketing is the best marketing method in the world (way better than PPC). Case closed. Well, while this is a fair assumption, there are many more finite ways in which list marketing presents [...]

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  Pound for pound, lists beat clicks every time List marketing offers an almost inexhaustible source of leads. With paid search marketing, you are actually very limited in the number of leads you can bring in. There is heavy competition, high costs for popular keywords, and only a certain number of leads to begin with. [...]

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When it comes to in-house creative you’re an email marketing rockstar-so you’re perfectly prepared to create a third-party email right? Not necessarily. But you will be just as soon as you’ve read this article about the unique formula needed for  third-party email success. Read on!     Lead love: Ensure potential subscribers get hooked! 1. [...]

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