Innovating Email List Marketing

At Marketfish, it’s our mission to connect advertisers with their target audience.  To facilitate this, we’re constantly adding lists of high-quality data to our platform.  In that vein, we’d like to welcome RevMountain to Marketfish. The RevMountain Health and Beauty Buyers list consists of one million business-to-consumer records.  The list is comprised mainly of women [...]

b2c, email marketing, lead generation, list marketing, Marketfish, RevMountainHide

At Marketfish, it’s our mission to connect advertisers with their target audience.  To facilitate this, we’re constantly adding lists of high-quality data to our platform.  In that vein, we’d like to welcome Enterprise Guide to Marketfish. Enterprise Guide is a list comprised of 2.8 million key technology and business decision-makers.  Enterprise Guide’s depth and scope [...]

email marketing, Enterprise Guide, list marketing, Marketfish, third party marketing listsHide

Our CEO and Founder, Dave Scott, recently sat down with Direct Marketing News editor Tony Case to discuss the concept behind Marketfish.  Dave started Marketfish with a mission in mind.  As a senior level marketing executive, he dealt with the frustrating task of trying to generate the volume of leads that the sales team of [...]

DM News, email marketing, lead generation, Marketfish, marketing automation, permission-based listsHide

As a marketer running lead generation campaigns, you care about ROI.  The raw materials for calculating ROI – records delivered, opens, clicks, cost, etc. — are all available from Marketfish reports.  Want to optimize your ROI?  Precision targeting and A/B testing make that possible, allowing you to tweak the audience and message for your campaigns. [...]

A/B testing, demographic reports, demographics, email marketing, lead generation, list marketing, ROIHide